The "Red Cross Red Crescent Guide to Community Engagement and Accountability (CEA)" notes that aid organizations often overlook the capacities of local communities in their haste to deliver assistance, or they apply participatory approaches inconsistently, with little impact. The new guide provides Movement partners with practical and adaptable guidance on ways to integrate tested communications and participation approaches into any programme, at any point in its cycle and offers tools, templates and examples to support implementation.
The guide also points to the rapidly changing ways that people across the world communicate, and includes ways that local organizations can take advantage of the explosion of new technology and connectivity to better engage with communities, governments, media and each other to improve humanitarian action.
