For ActionAid, the concept of communication with disaster affected communities links closely with its human rights based approach. ActionAid sees the purpose of this work as: ? Saving lives and reducing suffering ? Increasing its accountability to rights-holders (the people it works with) ? Empowering communities by facilitating access to the information they need to be able to take decisions, ask questions and demand their rights from duty-bearers. This fosters a sense of active citizenship which helps communities become active agents in the process of change.
The project has two key aims: 1. To reduce food insecurity through the provision of relevant and timely information 2. To improve the speed and effectiveness of two-way communication between ActionAid and the local population, and so improve the efficiency of ActionAid’s emergency response programme in Isiolo.
