Following Typhoon Haiyan, IOM launched a humanitarian communications pilot project called Tindog Kita (‘Rise Together’ in English). As part of the Tindog Kita campaign, IOM piloted three communications tools to increase engagement with affected populations, provide relevant information and gather feedback from the communities. The three main communications tools piloted are the following:
- Radio drama
- Interactive talk show
- Key message song
As Tindog Kita enters its second phase, this report provides a detailed assessment of the communications preferences of communities in and around Tacloban during the emergency and recovery phases. Based on these findings, the communications tools used so far in Tacloban have been assessed to provide IOM and the broader CwC community with practical advice and suggestions. The main findings of the report are summarised below.